Social Media?s Impending Flood of Customer Unlikes and Unfollows
This is part two in a short series to introduce The End of Business as Usual?originally posted on Harvard Business Review (edited) There’s an old saying that carries renewed meaning these days: Give the people what they want. Brands are furiously creating profiles in social networks such as Facebook and Twitter in the hopes of [...]
Source: http://www.briansolis.com/2011/10/social-medias-impending-flood-of-customer-unlikes-and-unfollows/